Cultivating a great company culture is essential.
Low productivity and employee retention cost the UK economy a staggering £23.6 billion a year. It's something every company wants to get right, but it's easy to take the wrong approach. Especially if you don't have a clear understanding of the type of workplace culture you have.
For example, what if the type of people you want to build your team around don't want the type of environment you currently offer? Or what if you're communicating as one type of culture but the experience you provide is completely different?